The Know Daily - Wednesday 10 December 2025

_{Read in 4m 13s ∙ Listening to Jonas Brothers ∙}

Gatorade just tapped F1 ACADEMY rookie Lisa Billard as its newest sponsored athlete – a move that fits with its push to make performance support more widely available 🏁Through its latest initiative, Gatorade’s been using science to put more focus on young athletes and give female voices a bigger spotlight. And the timing makes sense: new research found many female athletes feel the advice they get is, well, designed for someone else entirely. So this partnership? Kind of a big deal.

🕺 The clubbing shift

Cities across the UK have seen a steady change in nightlife over the past few years. Clubs that once drew huge weekend crowds are finding it harder to stay open, while new ways of going out are popping up.

So what is actually happening?
A lot of Gen Z say they are drinking less and thinking more carefully about what they spend, so the classic big night out is less appealing. Many would rather go to a house party or head home earlier, and when they do go out they often choose places that feel low key and safe. The Times has reported that 75% of Gen Z would rather visit an art gallery than go to a nightclub.

Why are habits shifting?
Cost of living is one reason. Nights out can be quite expensive, from entry fees to transport and drinks. In fact, according to a 2025 UK Night Time Industries Association survey, 68% of 18 to 30-year-olds reported going out less because they couldn’t afford drinks costs and club entries. A lot of venues have also noticed that younger crowds often go out for shorter periods or pick events that feel low pressure.

So is club culture disappearing?
Not exactly. It is evolving. Some clubs are experimenting with phone free events to bring back a more old school feel, while others are hosting daytime sessions that appeal to people who still love music but want a different pace. There’s also a growing pull toward sober nights, early raves and small community-led spaces. In some cities these new formats are thriving, showing that the appetite for shared social spaces is still there, just expressed differently.

Also, there’s another group quietly changing things. Lots of Gen X – who grew up in the 90s rave years – are heading back out into nightlife. They’re buying tickets to the DJs they loved the first time around, turning up for independent venues and even putting on their own nights that start and finish earlier.

So where is nightlife heading?
Big club nights aren’t the only option anymore. People are finding smaller, more personal spaces that fit how they want to spend an evening. Going out with friends is still part of life, but the night looks different now. No matter your age, there’s still a dancefloor to hit when the mood strikes.

🤳 Social media has officially been banned for under-16s in Australia, the world’s first country to do so.

• The bigger story: Children have spent the past few weeks completing age checks and preparing for their accounts to be deactivated. There have been several reports of some under-16s passing the checks, but the government has flagged that it’s not expecting the ban to be perfect from day one. Platforms that do not comply with Australia’s new rules risk fines of up to $49.5m.

☕️ Starbucks workers in the UK are set to protest today in support of striking US employees, who are pushing for better pay and staffing.

🗳️ MPs have voted to introduce a Bill that will explore the creation of a new UK-EU customs union.

🔓 Half of Gen Z have experienced a “vulnerability hangover” – a sensation after you’ve shared something personal – according to new data from Hinge.

🦕 Almost 17,000 dinosaur footprints have been discovered in Bolivia, making it the world's largest find of its kind that's been protected from centuries of erosion.

🤖 The first-ever 100% artificial intelligence reality TV show featuring virtual contestants has just launched.

🤶 Giving back this Christmas has been made easier with this list of volunteer opportunities across London. You can also search for opportunities across the UK through your chosen charity, like the British Red Cross.

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Trivia answer: A) The South American nation has just been named a top destination for the diversity of experiences it offers to travellers.

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